Death Wish Coffee will be the smallest company to get a commercial aired during Super Bowl 50 -- and here it is.

We can see why it won the Intuit Quickbooks Small Business Big Game Competition. It's a fun, energetic, visually thrilling spot featuring a guy swallowing a boatload of Vikings -- sorry, Minnesotans, not that kind of Viking -- as a metaphor for drinking a strong cup of coffee. What's not to love?

(But seriously, someone's gotta come up with an easier name than the Intuit Quickbooks Small Business Big Game Competition -- anyone know anyone in the marketing industry?)

We've never actually tried Death Wish Coffee, but perhaps we will now. The power of advertising is slowly overtaking us. Help...