‘Back to the Future’-Inspired Pepsi Perfect Will Only Set You Back $20 a Bottle
This better be some amazing soda.
Pepsi is getting set to launch Pepsi Perfect as part of a promotion for the 30th anniversary of the release of Back to the Future. In this case, the soda actually honors Back to the Future: Part II. You may recall Michael J. Fox's Marty McFly got a Pepsi Perfect in the film.
An executive for Pepsi explained the gimmick by saying, "Fans have always been a little crazy about it and so we wanted to take advantage of the fact that Marty traveled to the future, to this month, and wanted to actually come out with the product."
Pepsi Perfect isn't any different than regular Pepsi -- it's just being renamed as part of the publicity stunt.
Only 6,500 of the bottles will be sold online, beginning October 21. They'll each go for $20.15, so all you collectors out there be on the lookout. You'll need to keep tabs on Pepsi's social media accounts to find out just how you can get your mitts on the bottles.
Another 1,500 bottles will be available this week at New York Comic Con.