The folks at Bournemout Beach in England got quite an eyeful this weekend when an event organized by body spray brand Lynx set the Guinness World Record for the largest group shower.

152 people got clean under a giant shower head, breaking the previous mark of 145, set in Illinois two years ago.

To make sure this record breaking feat received the attention it deserved, Lynx arranged to have most of the participants in the bid be bikini models. Check out videos of the world record (as well as some gratuitous beach running) below.

[via The Daily Mail]