Contact Us

Watch Wes Anderson’s Sony Commercial Featuring Adorable Robots

Wes Anderson Sony Ad
YouTube

These days, ‘Rushmore’ helmer Wes Anderson is as much of a¬†commercial¬†director as he is one for feature films. The latest in the increasing list of products the auteur has made a spot for is Sony’s Xperia’s smartphone. And Anderson’s latest ad just might be his cutest yet.

When the ad starts, eight-year old Jack Ryan is asked how the Xperia works. According to Jack, the smartphone is powered by three tiny little robots. As the ad progresses, stop motion animation — much like Anderson used in ‘Fantastic Mr. Fox’ — illustrates Jack’s vision of how a smartphone works.

Those are some precious-looking little robots. Leave it to Anderson to make even technology twee. Do you think this is an effective ad? If you do, where would it rank among Anderson’s other commercial efforts? We’ve compiled some of his earlier efforts below to help you with that comparison.

Best of the Web

More From Around the Web

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your points and personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

It appears that you already have an account on this site associated with . To connect your existing account with your Facebook account, just click on the account activation button below. You will maintain your existing profile and VIP program points. After you do this, you will be able to always log in to http://thefw.com using your Facebook account.

Please fill out the information below to help us provide you a better experience.

Register on TheFW quickly by logging in with your Facebook account. It's just as secure, and no password to remember!

Not a Member? Sign Up Here

Register on TheFW quickly by logging in with your Facebook account. It's just as secure, and no password to remember!