Lexus Unleashes ‘The Beast’ in New Super Bowl 2012 Commercial [VIDEO]
Lexus’ commerical for it’s 2013 GS, which will be played during the Super Bowl, reminds us of movies like ‘The Incredible Hulk’ and “Jurassic Park.’
As the spot begins, we’re in a lab somewhere. Ominous music is playing and something has happened that is making the lab shake.
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“Change cannot be contained,” the ad’s narrators says. Then, we see the long shot of the lab — which looks like a futuristic garage . Suddenly — boom! — the redesigned Lexus LS tries to smash its way out. We know this because we can see an imprint of the car’s grill on the outside of the lab/garage.
After another mighty attempt the LS, aka ‘The Beast’, smashes through the metal door and is free. ‘This is just the beginning” the narrator explains, and the ad ends with a shot of the car — looking none the worse for wear.
So do this spot do it for you? And if you see a 2013 LS driving down the street will you run away in fear?