Cadbury’s Controversial Easter Egg Changes Are Causing an Uproar
Cadbury has some serious Easter egg on its face.
Cadbury Creme Eggs have come under fire from fans of the sweet treats who are furious that the company has changed its recipe and decided to sell them with fewer eggs in a package.
There’s a two-part problem, so let’s break this down. The first only affects people in Britain, where Cadbury is replacing its traditional dairy milk chocolate with a powdered mix, which may alter the taste.
The other issue, which should have an impact on everyone, is financial. Cadbury will now sell the eggs in a package of five, instead of six, while keeping the price the same. Needless to say, that’s not making customer too happy.
Cadbury announced on Facebook the eggs are coming back, but the top comment made mention of the new packaging, saying, “And there’s only 5 in a box now there used to b 6.”
Meanwhile, Twitter has exploded in a chorus of disapproval, although Cadbury did try to explain itself.
@JonnoHuggard we now sell them in 5 packs due to changes in economic factors, such as – cost of ingredients that make our eggs so delicious!
— Cadbury UK (@CadburyUK) January 12, 2015
Cadbury, I'll never forgive you for what you've done to Creme Eggs. You took my beloved abomination against nature and made them BLAND.
— Dan Telfer (@dantelfer) January 12, 2015
THEY CALL THAT VISCOUS CRAP IN A CADBURY CREME EGG "FONDANT?!?!?!" http://t.co/6kE8h2WjBr
— Dying Eggnog Golem (@jerrykuch) January 12, 2015
Kraft, American owners of Cadbury, have changed the creme egg chocolate to a "standard cocoa mix. These people are destroying our heritage
— MrsMills (@MrsMillsST) January 12, 2015
Hey @CadburyUK! YOU MIGHT AS WELL HAVE JUST CANCELLED EASTER. I'M HIGHLY EMOTIONAL AND PROTECTIVE OF CHOCOLATE EGGS.
— Matty Tyler (@TylerMattyJames) January 12, 2015
— Mel Gill (@SoapboxMel) January 3, 2015